Trade Gothic Next

Initially I was excited to see a new family of Trade Gothic, but after seeing this specimen I’m not so sure. Trade Gothic Next is a very attractive typeface, and I appreciate the addition of the Heavy weight. New kerning pais are nice. I don’t like what they’ve done with the Bold Condensed G, though—the vertical strokes of the original were what made the typeface. Trade Gothic Next doesn’t really have the same amount of character as the original. Still, I want to try it out.

  1. itslasertime posted this